Privacy Policy

Last Updated: [Insert Date]

At Roeckl Sales Store (“we,” “us,” or “our”), we value your trust as much as we value the trust between rider and horse. This Privacy Policy explains how we collect, use, protect, and share information when you visit www.equirideshop.com (the “Site”) or purchase our premium equestrian gear.

1. Information We Collect

Like a well-fitted saddle, we collect only what’s necessary for optimal performance:

• Personal Information: When you make a purchase, we collect your name, email address, shipping address, payment information (processed securely through our payment processors), and phone number.
• Browsing Information: We automatically collect technical data like IP address, browser type, device information, and pages visited to improve your shopping experience.
• Communication Data: When you contact our customer service team (fellow equestrians like you), we keep records of those interactions.

2. How We Use Your Information

We handle your data with the same care we apply to crafting our riding gear:

• To process and fulfill your orders for gloves, helmets, boots, and other equestrian equipment
• To provide customer support tailored to equestrian needs
• To improve our products and services based on rider preferences
• To send you relevant offers (only with your consent)
• To prevent fraud and enhance security
• To comply with legal obligations

3. Data Sharing and Disclosure

We treat your information with the discretion of a trusted stable hand:

• Service Providers: We share necessary information with payment processors (Visa, MasterCard, JCB, PayPal), shipping carriers, and IT service providers to complete your orders.
• Legal Requirements: We may disclose information if required by law or to protect our rights and safety.
• Business Transfers: In the event of a merger or acquisition, customer information may be transferred as a business asset.

We never sell your personal information to third-party marketers.

4. International Data Transfers

As we serve equestrians worldwide (excluding some Asian regions and remote areas), your information may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

5. Data Storage and Security

We protect your data with the same vigilance as our safety vests protect riders:

• Industry-standard encryption for all transactions
• Secure servers with limited access
• Regular security assessments
• We never store full payment details on our systems

While we implement robust security measures, no system is completely impenetrable. We encourage riders to use strong passwords and protect their login information.

6. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your personal data (subject to legal requirements)
• Object to or restrict certain processing
• Withdraw consent for marketing communications
• Lodge a complaint with a data protection authority

To exercise these rights, please contact us at [email protected].

7. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to provide a smooth shopping experience:

• Essential Cookies: Necessary for basic functions like adding items to your cart
• Performance Cookies: Help us understand how riders use our Site
• Marketing Cookies: Used with your consent to show relevant ads

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect Site functionality.

8. Children’s Privacy

Our Site is not designed for riders under 16. We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this Privacy Policy occasionally. The updated version will be posted on our Site with a new “Last Updated” date.

Ride with confidence. Shop with ease. Roeckl Sales Store values your privacy as much as your passion for equestrian sports.